Masterclass: Avoiding the Hero Trap, Building a Transformative Brand
In an over-crowded do-good market, people don’t buy your values or your “why”, but rather who you can help them…
Language English
PgDip in Creative Commerical Communications
The Postgraduate Diploma in Creative Commercial Communications is the result of a unique partnership between TU Dublin and The Institute…
Marketing Week Mini MBA Iin Brand Management
Build better brands and boost your career: the Mini MBA in Brand Management provides applied, advanced (and very enjoyable) training…
Marketing Week Mini MBA in Marketing
Become the best marketer you can be. The Mini MBA in Marketing is an MBA level, CPD accredited course that…
Don’t Take Statistics to a Story Fight: Mastering Neurochemically Active Storytelling
Well-told stories have a unique power to move human beings to action. It’s a form of communication that connects on…
Next-Level Negotiations© Course
Have you ever experienced a tough negotiation and felt out of your depth? Have you ever lost a deal at…
Train the Trainer
Not everyone is brilliant at everything. But often the greatest expertise on a range of specialist areas reside within the…
How to Facilitate Brilliant Workshops
We have all taken part in wonderful and inspiring workshops and also workshops that are frustrating and inconclusive. The success…
You Don’t Need to Be ‘A Creative’ to Be Creative: Techniques for Creative Thinking
In comms agencies there is often a department called The Creative Department. But today in all agency departments and indeed…